Cube
Brand Video
Cube wanted to make a splash in the US market, and we were all in. They needed a brand representation that was compelling, relatable, and could lure users from other popular crypto trading platforms. Our mission, to highlight Cube’s innovation, security, and user empowerment through dynamic visuals and engaging storytelling.
We fused traditional finance with cutting-edge blockchain technology to craft an innovative visual narrative, making Cube’s strengths pop. Our storyboards used captivating metaphors and dynamic transitions, creating an immersive experience that wowed traders and spotlighted Cube’s core values.
One of our biggest challenges was differentiating Cube in a crowded market. To overcome this, we focused on Cube’s unique offerings and security features, emphasizing these points through innovative design and storytelling. This approach not only highlighted Cube’s strengths but also created a memorable user experience.
We couldn’t be happier with the results. The creative synergy between our team and Cube led to a dynamic brand representation that truly stands out. Our visuals and storytelling didn’t just capture attention—they showcased Cube's vision in a compelling way, making us proud of the work we delivered.
Credits and Attributions
Creative Partners
Executive Producer
Ryan Shoe
Creative Director
Casey Latiolais
Copywriter
Hunter Cates
Voiceover Artist
Stassi Pryce
Animators
Taylor Yontz
Justin Burks
Dennis Wardzala
Jay Brown
Designers
Taylor Yontz
Justin Burks
Dennis Wardzala
Jay Brown
Patrick Knip
Composer & Sound Designer
Michael Lee
Next project
Hummingbird
Telling a FinTech Story That Stands Out from the Crowd